Courses
This one-semester course is intended to help you familiarize yourself with the basic and essential concepts of finance. This course has twenty-one lessons organized into five units. Each unit has a Unit Activity, and each lesson contains one or more Lesson Activities. This course will cover the fundamental concepts of...
Read More
Think about the last time you visited your favorite store. Have you ever wondered how the products you buy make it to the store shelves? Whether it’s video games, clothing, or sports equipment, the goods we purchase must go through a manufacturing process before they can be marketed and sold....
Read More
This course provides students with a strong foundation in fundamental marketing concepts. It teaches key principles and practical application of marketing in the workplace setting. Students will analyze the seven core functions of marketing and practice the creative problem-solving process in project-based assignments. This course uses our “https://is.byu.edu/ksa” Knowledge, Skills,...
Read More
Marketing’s role in society and the firm, marketing opportunities, the consumer market, and management of marketing mix.
Read More