Courses
This course provides students with a strong foundation in fundamental marketing concepts. It teaches key principles and practical application of marketing in the workplace setting. Students will analyze the seven core functions of marketing and practice the creative problem-solving process in project-based assignments. This course uses our “https://is.byu.edu/ksa” Knowledge, Skills,...
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Marketing’s role in society and the firm, marketing opportunities, the consumer market, and management of marketing mix.
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In this course, students will increase their knowledge of what people are like and improve their powers of self-understanding and self-expression; they will learn how to gain self-confidence, self-acceptance, and a more meaningful life.
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This course is designed to help students master themselves and their ability to study, learn, and retain information in a manner that most aptly fits their learning style. Students will discover their learning style, learn how to use time effectively, learn listening skills, and learn tips for taking better notes.
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