Courses
This one-semester course is intended to help you familiarize yourself with the basic and essential concepts of finance. This course has twenty-one lessons organized into five units. Each unit has a Unit Activity, and each lesson contains one or more Lesson Activities. This course will cover the fundamental concepts of...
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This course provides students with a strong foundation in fundamental marketing concepts. It teaches key principles and practical application of marketing in the workplace setting. Students will analyze the seven core functions of marketing and practice the creative problem-solving process in project-based assignments. This course uses our “https://is.byu.edu/ksa” Knowledge, Skills,...
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Marketing’s role in society and the firm, marketing opportunities, the consumer market, and management of marketing mix.
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Note: As part of this course, every student has to join a student organization, such as FBLA and BPA, and be an active participant in all events and projects of the organization. As a member of a student organization, you should do the following: Participate in all the activities of...
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