Courses
Do you dream of owning your own business? This course can give you a head start in learning about what youÕll need to own and operate a successful business. Students will explore creating a business plan, financing a business, and pricing products and services.
Read More
This course provides students with a strong foundation in fundamental marketing concepts. It teaches key principles and practical application of marketing in the workplace setting. Students will analyze the seven core functions of marketing and practice the creative problem-solving process in project-based assignments. This course uses our “https://is.byu.edu/ksa” Knowledge, Skills,...
Read More
Marketing’s role in society and the firm, marketing opportunities, the consumer market, and management of marketing mix.
Read More
Note: As part of this course, every student has to join a student organization, such as FBLA and BPA, and be an active participant in all events and projects of the organization. As a member of a student organization, you should do the following: Participate in all the activities of...
Read More